Tickify
Free for organisers5% fee charged to ticket buyers at checkout. Organiser keeps 100% of face value. Full attendee data ownership.
Eventbrite
Fee appliesStandard AU rate. Organiser can absorb or pass to buyer. Attendee data stays with Eventbrite.
Fee comparison
The most important thing to understand is not the fee percentage — it's who pays it.
Tickify's fee is always paid by the ticket buyer. The organiser receives the full face value of every ticket sold — $75 ticket, $75 payout. No deductions, no surprises.
Eventbrite gives organisers a choice: absorb the fee (organiser pays 5.35% + A$1.19/ticket from their revenue) or pass it on to buyers (buyer pays the ticket price plus Eventbrite's fee on top). The default when creating an event on Eventbrite is to absorb the fee — many organisers pay it without realising they have the option to pass it on.
Example: 200 tickets at $75 each
The difference on a 200-person event: $1,040 that stays with the organiser on Tickify. At 500 tickets, the gap is $2,600.
Note: if an Eventbrite organiser passes fees to buyers, the comparison is closer — but buyers pay $80.20 per ticket vs $78.75 on Tickify, so Tickify is still cheaper for buyers even when Eventbrite fees are passed on.
| Fee type | Tickify | Eventbrite (AU) |
|---|---|---|
| Platform fee to organiser | $0 — none | 0% (if passed to buyer) |
| Booking fee to buyer | 5% flat | 5.35% + A$1.19/ticket |
| Monthly subscription | None | None |
| Setup / per-event fee | None | None |
| Free event fees | No fees for free events | No fees for free events |
| Fee transparency | Always buyer-paid, no choice required | Organiser chooses; default is absorb |
Attendee data ownership
This is the difference most organisers don't think about until it becomes a problem.
When someone buys a ticket to your event on Eventbrite, they become an Eventbrite user. Eventbrite can email them about other events, include them in recommendations, and market to them indefinitely. As the event organiser, you get a CSV export of names and emails — but the relationship belongs to Eventbrite, not you.
On Tickify, your attendee data is yours. Tickify does not market to your attendees, does not sell their data, and does not use it to promote competing events. You can export the full list — name, email, ticket type, purchase history — at any time, before, during, or after your event.
| Data point | Tickify | Eventbrite |
|---|---|---|
| Who owns attendee data | Organiser | Eventbrite |
| Can export full attendee list | Yes — anytime | Yes — CSV export |
| Platform markets to your attendees | No | Yes |
| Attendee profile stays with you after platform switch | Yes — export and take it | Eventbrite retains the account |
Features compared
Tickify strengths
- Dynamic QR codes (refresh every 60 seconds — screenshot-proof)
- Organiser keeps 100% of face value on every ticket
- Full attendee data export at any time
- No contracts, cancel or change events anytime
- Mobile scanning app (Tickify Launch) included free
- Resale royalty coming Q1 2026 — organiser earns 4% per resale
- No lock-in — bring your data if you switch
Eventbrite strengths
- Large global marketplace — events visible to Eventbrite's audience
- Long track record since 2006 — well-known brand
- Wide third-party integrations (Mailchimp, Salesforce, Zoom)
- Eventbrite Organiser app with detailed analytics
- Ticket scanning via Eventbrite Organiser app
- Paid promotion options within Eventbrite platform
| Feature | Tickify | Eventbrite |
|---|---|---|
| Ticket types (GA, VIP, Early Bird) | Unlimited | Unlimited |
| Custom event page | Yes | Yes |
| QR code ticket scanning | Yes — Tickify Launch app | Yes — Eventbrite Organiser app |
| Anti-fraud ticket technology | Dynamic QR (60s refresh) + blockchain | Standard static QR code |
| Resale / secondary market control | Yes (Q1 2026) — capped + royalty | No organiser-controlled resale |
| Marketplace discovery | Limited — focused on direct sales | Large Eventbrite marketplace |
| Free events | Yes — no fees | Yes — no fees |
When to use each platform
Choose Tickify when
- You run paid events and want to keep 100% of face value
- Your audience is largely coming from your own marketing (social, email, word of mouth) — not from a marketplace
- Attendee data ownership matters — you want your list, not the platform's
- You're running music events, festivals, comedy nights, sports, or cultural events
- You want to control how tickets resell (Q1 2026 feature)
- You've outgrown Eventbrite's fee structure and want a cleaner model
Eventbrite may suit you if
- You depend on Eventbrite's marketplace for discovery — your audience finds you through Eventbrite search
- You need deep integrations with Mailchimp, Salesforce, or other CRMs already in your stack
- You run conferences or B2B events where the Eventbrite brand carries weight with your attendees
- You want paid promotional placements within the Eventbrite platform
Frequently asked questions
Does Eventbrite charge event organisers in Australia?
Eventbrite's standard AU fee is 5.35% plus A$1.19 per ticket. Organisers can choose to absorb this cost themselves or pass it on to ticket buyers at checkout. The default when creating an event is to absorb the fee — meaning many organisers pay it without realising they can pass it on.
Is there a free alternative to Eventbrite in Australia?
Yes. Tickify is free for event organisers — there is no subscription fee, no setup cost, and no percentage deducted from organiser revenue. Tickify charges a flat 5% fee to ticket buyers at checkout. The organiser receives 100% of the face value of every ticket sold.
Who owns attendee data on Eventbrite?
Eventbrite retains attendee data on its platform. While organisers can export a CSV, Eventbrite holds the data and can use it for its own marketing and recommendations. On Tickify, the organiser owns their attendee data — it is never used by Tickify for its own marketing, and organisers can export the full list at any time.
Can I pass Eventbrite fees to my ticket buyers?
Yes. When creating an event on Eventbrite, organisers can choose to pass the booking fee on to buyers. However, this is not the default — organisers must actively select it. When passed on, buyers pay the ticket price plus Eventbrite's fee (5.35% + A$1.19/ticket in Australia).
What are Eventbrite's fees in Australia in 2026?
Eventbrite's standard AU fee in 2026 is 5.35% of the ticket price plus A$1.19 per ticket. There is no monthly fee. Organisers can absorb this or pass it to buyers. For a $75 ticket, Eventbrite's fee is $5.20.
Does Tickify work for large events?
Tickify is built for events of 200 to 2,000 people — music events, festivals, comedy nights, sports events, and cultural events. It supports unlimited ticket types, multiple price tiers, and a mobile scanning app for door management.
Start selling with Tickify
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